Our Story: Told by Bridgeforce Managing Partners


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For Bridgeforce, our story starts in the year 2000 with an idea to bridge operational gaps in the financial services industry. Noticing untapped potential at the intersection of business operations and IT, co-founders Dawn Willey and John Sanders set out to bring together an experienced team of former bankers to unlock this potential and benefit the bottom lines of their clients.

Dawn and John would soon become the consultants they wished they had all along: seasoned practitioners that took an objective stance for the betterment of an organization. Unlike other firms, they weren’t in the business of simply telling clients what they wanted to hear.

Today, Bridgeforce is known as the problem-solving company for the financial services industry. We bring over 600 years of combined consumer lending and banking experience to everything we do. Along every step in the credit lifecycle, we deliver executable solutions to our clients – not just advisory.

Our story is told through the perspectives of our Managing Partners: John Sanders, Adam Thornber, Michelle Macartney, and Andrew Domino.

Video Highlights Bridgeforce’s Unique Value in the Financial Services Industry


Watch Bridgeforce: Our Story on YouTube. 

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