9 in 10 consumers will experience financial distress during their lifetime with nearly 28% of US consumers currently in that situation. Solutions for consumers in financial distress should include both hardship programs and financial education. Proactively offering education can help customers avoid poor financial decisions during major life events. And, given all the other macroeconomic triggers being tripped, solutions for consumers in financial distress must be in your lineup to help consumers in hardship cases.
It’s crucial for collections operations to adopt policies that prioritize helping customers navigate financial difficulties while ensuring compliance with relevant regulations and guidelines. Additionally, transparent and empathetic communication will help establish trust and find mutually beneficial solutions. By proactively helping and rehabilitating your customers, you’ll create more loyal advocates, resulting in increased lending and wallet share.
There are many free resources available openly on the internet for consumers, however the financial literacy challenge remains: only 57% of adults in the United States are financially literate, according to MarketWatch.
We recommend a tutorial, sent to customers as part of onboarding, that provides information on credit health, how life events can impact your finances and how best to prepare. Ideally these tutorials should be interactive, no more than 15 minutes long, and provide an assessment with certificate of completion to support a feeling of customer achievement.
Click here to find out about the customer-facing financial education options available.
Bridgeforce, a trailblazer in all aspects of consumer lending and CBS Academy, a leader in transforming collections call center operations and customer care, have joined efforts to bring its combined thought leadership, deep industry knowledge, and domain expertise to bear by introducing a new level of financial literacy resources to North America. Together we address financial illiteracy by creating training modules that enhance agents’ empathy and understanding of customer needs.
Bridgeforce shows you where your contact strategies and treatment optimizations may fall short and gives you a compliant roadmap for improvement. Our team of former VPs in charge of call centers, back- and front-office operations, and large-scale digital collections solutions can quickly see the gaps and opportunities in your offerings and get you on track to increasing dollars collected. Additionally, by working with CBS Academy, we provide financial literacy education programs for call center agents and consumers, addressing the current gap in financial education and helping mitigate the financial literacy crisis. Get started today to enhance both your operations and your customers’ financial knowledge.